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πŸš€ Getting started
πŸ€”What is Sidekick?+

Sidekick is a whitelabel conversational character layer for iGaming operators. It drops into your casino site via a single script tag and gives your players a brand persona, narrative missions, and gamified rewards.

Think of it as the conversational glue between your player and your operator backend. The character isn't a generic chatbot β€” it's tuned to your brand, your audience, your offers, your tone.

What Sidekick is NOT

  • Not an LLM-based chatbot. We use scripted templates (compliance + zero latency + predictable cost).
  • Not a CRM. It complements your Optimove/Smartico/Iterable.
  • Not a casino platform. It plugs into yours.
⚑Quick start β€” 5 minutes from zero to live+
  1. Sign in to the admin dashboard (magic link via email).
  2. Create your character β€” use AI generator (recommended) or build manually. Either way, takes 90 seconds.
  3. Pick a journey template from the marketplace β€” First-Timer / Lapsed VIP / Christmas / Weekend Sport / etc. Or build from scratch in the canvas.
  4. Copy your script tag from Develop β†’ Integration β†’ paste into your operator site footer.
  5. Forward server events to /api/v1/events with your secret key.

You're live. Open the sandbox to test, the play page to demo with stakeholders.

βš™οΈHow does it work?+

Three layers stacked:

  • Frontend widget (1 script tag) β€” chat bubble + chat panel embedded in your operator site. Renders the character, missions, rewards.
  • Edge runtime (Cloudflare Workers) β€” receives events from your backend, processes mission engine, sends real-time updates to the widget, fires webhooks back to you when rewards need fulfilling.
  • Admin dashboard β€” configure character, build journeys, edit missions, see players, view analytics.

Latency end-to-end is <50ms p95 globally (edge-deployed). Compliance-friendly: no inference at runtime, just deterministic template lookups.

Still stuck?

Pro & Enterprise customers have a dedicated Slack channel. Pilot & Starter use the community forum.